AI for Estate Agents
Over 60% of property searches happen between 6pm and 10pm. If your website can't answer "Is this property still available?" at 8pm, the buyer goes to Rightmove — and five other agents get the lead.
The After-Hours Problem
Your office closes at 5:30. The busiest property search window starts at 6. Every evening, potential buyers and tenants visit your website, ask questions, get no response — and go somewhere else.
A buyer wants to know about stamp duty on a £450,000 property. A tenant wants to check the deposit protection scheme. A vendor wants your commission structure. A landlord needs to know about EPC requirements. These aren't complex questions — your website already has the answers. But if nobody's there to surface them, they go unanswered.
An AI assistant on your website reads your property listings, services, and FAQs — and answers these questions instantly, at any hour. The lead stays on your site.
Every buyer who leaves your site at 8pm and ends up on Rightmove is a lead you've already paid to attract — now shared with five competitors.
What Your AI Handles
Buyer Enquiries
"Is this property still available?" "What's the council tax band?" "Do you have anything under £350k in the area?" — answered instantly from your listings and service pages.
Tenant Queries
"When is my contract renewal?" "How do I report a maintenance issue?" "What's the deposit return process?" — the highest-volume, most repetitive queries in lettings.
Vendor Questions
"What's your commission?" "How long are properties taking to sell in my area?" "What's the process once I instruct you?" — convert vendors before they call another agent.
Landlord Enquiries
"What are the current EPC requirements?" "Do you manage properties in the SW postcode?" "What's included in your management fee?" — handled without tying up your team.
Beat the Portals
When a buyer finds your listing on Rightmove or Zoopla and clicks through to your website, that's your one chance to capture them. If your site can't help them immediately, they click back — and the portal shows them five alternative agents for the same property search.
AI on your website keeps the conversation on your site. The buyer asks their question, gets an instant answer, and you've built trust before they've even spoken to a negotiator. That's the difference between a lead and a lost opportunity.
Keep Leads on Your Site
Unlike portals where 5 agents compete for the same buyer, AI on your website means the lead stays with you. No sharing, no competition.
Respond First, Win the Instruction
Speed matters in property. The agent that responds first gets the viewing. AI responds in seconds — even at midnight.
Convert More Vendors
Vendors researching agents online often visit 3-4 websites. The one that answers their questions instantly builds trust before the valuation appointment.
The Lettings Advantage
Lettings teams deal with the highest volume of repetitive queries in any estate agency. Maintenance requests, contract terms, deposit timelines, reference checks, move-in procedures — the same questions, hundreds of times a month.
An AI assistant handles all of this automatically, using the information already on your website. Your lettings team focuses on the work that actually requires a human — viewings, negotiations, and problem tenancies — while routine queries answer themselves.
How It Works
1. One Line of Code
Paste the EmbedAI snippet into your website. Your web designer can do it, or use our guides for WordPress, Squarespace, and other platforms. Takes under 5 minutes.
2. It Learns Your Agency
The AI reads your property pages, services, fees, area guides, and FAQs. It answers using your words and your information — nothing made up.
3. Enquiries Answered 24/7
Buyers, tenants, vendors, and landlords get instant, accurate answers — even at 10pm on a Sunday. You capture leads your competitors miss.
Frequently Asked Questions
Will it replace my negotiators?
No. EmbedAI handles the routine questions that eat up your team's time — opening hours, fees, process queries, and basic property information. Your negotiators focus on viewings, offers, and the conversations that close deals.
Does it work with my existing website?
Yes. EmbedAI works with any website — whether it's built on WordPress, Squarespace, a specialist property platform, or custom-built. One line of code, no redesign needed.
Can it answer questions about specific properties?
Yes, if the information is on your website. The AI reads your property listing pages and can answer questions about features, prices, locations, and availability based on what's published.
How much does it cost?
Free to start with 1,000 AI messages per month. The Pro plan is £79/month for 10,000 messages — less than a day's salary for a negotiator. See our pricing page for details.
What about GDPR and tenant data?
EmbedAI is fully GDPR compliant. No personal data from conversations is stored or used for training. The AI only uses your published website content to generate answers — it doesn't access your CRM, tenancy records, or any private data.